Taking the trouble to familiarize yourself with the various formatting techniques employed by the how-to publishing industry will also help enhance your chances of producing a bestselling title.
How the title commands immediate attention.
How the cover design varies from one publisher to another.
How the contents list is laid out.
How illustrations are employed to support the text where appropriate.
How, where and where bullet points are included to highlight key aspects.
How appendices are compiled to assist the reader.
How the preface sparks off initial curiosity.
How the back cover 'blurb' sells the book.
This is vital work because should you choose to approach a publisher with sample material devoid of appropriate formatting, your proposal is unlikely to be treated seriously.
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